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OUR PROCESS

STEP ONE - Strategic Analysis



Strategic planning and development is critical.  The better the information coming in, the better the program coming out!  No one knows more about your customers and your needs than you do, and we spend ample time on the front end to blend our respective areas of expertise, clarify your objectives and conduct a profitability analysis.  This enables us to create the right program to meet your strategic current and long-term objectives:

  • Customer retention and loyalty 

  • Driving non-interest/fee income 

  • Increasing customer share/cross-selling opportunities 

  • Reducing overhead costs of running internal programs
     

STEP TWO - Program Development


Once analysis is complete, Econocheck reviews our core strategies with the client to determine the best program development to help you deliver the right products to the right customers in the way that best suits them:

  • A loyalty-focused or fee-income product

  • Benefit mix that is most appealing to your customer base 

  • Pricing - competitive, yet aggressive enough to meet your goal 

  • Point of Sale marketing materials to engage and educate 

  • Thoughtful customer contact - how to best sell your program
     

STEP THREE - Implementing the Program


Econocheck engages a thorough and thoughtful implementation process, working with you to provide pre-launch training and motivation, launch merchandising and practical customer fulfillment:

  • Thorough program/product training with on-site Econocheck trainers 

  • Incentive planning, motivational launch activities and performance tracking to promote sales 

  • Internal and external merchandising: point of sale, advertising, direct marketing
     

STEP FOUR - Continuous Econocheck Support


Econocheck never employs a "launch and leave" strategy.  Ours is a business partnership, and we stay in touch the way business partners should.  We employ ongoing support, program follow-up and analysis.  If your needs shift, we shift.

  • Post-implementation analysis: what worked, what needs adjustment 

  • Program performance analysis: semi-annual review of profitability and membership 

  • Fee increase or new strategy opportunities 

  • Value added checking benefit review and refresh 

  • Benefit fulfillment

   

A partner through every step of the process.  At Econocheck, we guarantee:

FULL SERVICE - Our seasoned professionals will guide you through every step.  From strategy development to implementation, analysis and follow-up, we're there.

CONFIDENTIALITY We respect the privacy expectations of our clients and their customers and have taken steps to safeguard private information.

QUALITY - Econocheck chooses only companies with proven track records and successful ratings as its partners in creating enhancement products.  If your customers are ever dissatisfied, we'll make it right - right away.

CAPABILITY - We administer our own benefits.  We completely understand all aspects of the products we offer and can quickly answer any questions.

FLEXIBILITY - Unlike some providers, we don't limit our services to one particular type or size of institution.  Whether you have one location or thousands, we'll create an enhancement to suit your needs and goals.

INNOVATION - Econocheck strives to make our programs current, relevant and appealing to your customers.  And increasingly profitable for you.


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All Rights Reserved.
Econocheck Corporation | 3 Gresham Landing | Stockbridge | GA | 30281

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